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Question: When a brilliant idea pops into your mind, what will appear over your head? Ever since Thomas Edison revolutionizes the world with the invention of the incandescent electric light,the light bulb has come to symbolize the depiction of a “bright idea”. In the same way, we want to recreate the importance of the expression: “now that is a great idea!” in this new knowledge-based economy by introducing products that will help companies drive their businesses forward by facilitating the idea-sharing, business conferencing or training/learning processes. The curved ‘I’ in idea represents that of a light bulb that symbolizes innovation and creative thinking, with the bright orange color representing vibrancy and radiance in the new economy. |